Tag Archives: blogging

I am a digital celebrity

I am your scrambled eggs with morning tea

I am the photos and news updates junkie

I reciprocate every query

Have at least 10 friends requests a day in my kitty

The brand speaks through me

and I speak for thee

I create,populate, communicate with their community

on blog, twitter, buzz, linkedin, forums and FB

All the people wanna-know, how much I get of posting so frequently?

Now I know for sure, I have arrived, I am a digital celebrity

Now I am looking for a rapper to belt this out for me

I am a digital celebrity, I am a digital celebrity



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The curious case of Jayaa Jain

Yesterday both me and my hubby were in our own respective  nostalgia zones. While I was humming an old bengali Rabindra Sangeet ”Darun Agni bane re‘ on which I performed as a 6yr old, he was viewing some of his favorite Marathi numbers on youtube- from the dual meaning Jayashree Gadkar lavani songs to Smita Patil’s Mi Raat Takli  to Lata and Hemant Kumar’s famous koli song Mi Dolkara Dolakara. ‘Hey, this one! hold on now.’ I thought to myself and quickly turned around and lifted the lid of one of the box beds and took out one of my childhood albums, in a super tarnished state but still preserving the old memories. My fingers carefully moved the pages till they reached ‘the photo‘. I took it to Prashant and pointed at the one in purple polka dotted nauvari saree. ‘This is just after I danced on Mi Dolkara in school, in 1984/85 and went to a family friend Mr. Vaijapurkar’s residence and Mohan Bhaiya cliked it’, I declared with pomp. Prashant said ‘WOW! you look the same even now.’ I was like “Reeeeeely?” After 10 years of marriage it is mostly ‘lessly’ that you get to hear some compliments. I kept turning the pages to see all other pictures there. Some with my dad, some at a wedding, from 6 months to 16 years there on, and Bingo!

It suddenly hit me that I have actually looked the same. Since childhood I had the same face. The same nose, the same chin, the same eyes. I had just grown in height and weight but, the face! I had this current face, attached to my body, since I was a kid. I took a second look at this face in the mirror and tried to sift through the album once again. I couldn’t help but notice the timestamps of my hair, eyes, nose, smile, teeth, face, skin, nails, height, weight and my vital statistics over the years. The overall observation was:

  1. My skin started tanning after 17 (regular travel in the sun for college).
  2. It also lost the shine after 22 due to erratic eating patterns and almost no care (ate hostel food and ‘self cooked‘ food).
  3. My smile lines started appearing sometime after I turned 25 (gravitational pull and of course lack of any regular beauty therapy).
  4. My eyes started popping out of their sockets after 27 (ogling at….computer screen….what else did you think, you perverts!)
  5. My hair started falling due to almost no scheduled oiling after 33 and at the same time my nails too became very brittle – all things dead finally started to die I guess (hair and nails are technically the dead cells).
  6. My overall body fat percentage increased due to my production cycles. (Had 3 babies in 6 years that played havoc with my lower abs.)

I am now urged to share my beauty regime with all under the category ‘Ask Beauty’ and I need tons and tons of inputs from all my friends and networks to share their tips on their favorite home remedies / brands.

It’s not reverse aging that I am attempting but now it is my race to preserve the ageless inner peace that can possibly add some sparkling dust over my wilting and withering exterior.


Posted by on July 21, 2011 in Beauty and Personal Care, Kitchen


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I hit ‘like’ on FB to

I hit ‘like’ on FB to say, I have read the message, I saw the photo, thanks for commenting on my post, I am still your friend and follow u wherever you go (like the vodafone puppy), I am your fan, I am going to do the same soon, congratulations, I am so jealous but still I will not show it, It touched me, and finally I reeeeeally liked it…..why do people hit the ‘like’ button?

A short survey of ‘why do you hit the like button on FB’ conducted on my friends revealed that it all depends on the purpose of your Facebook page. Some use their FB account to connect to friends, some use it to showcase their talent, some use it as a photocase book, some use it to connect to like minded people, some are just there because their friends and relatives are there and some are there to see what others are doing.


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The cord that binds

Cheekoo made this for my blog

Cheekoo made this for my blog

“Amma what have you done? Its a stretchable swimsuit. Why did you put it in the washing machine? It is ruined.”

“Chill mom. I am wearing my jeans to the temple. Its all in the mind. I have that understanding with god”

“Why do you keep organizing my table. I can never find a single stuff this way. Its so easy to locate in the clutter.”

“Puhleeez dont ask me to come for that marriage. I don’t know a single soul out there.”

“C’mon momsy its just 6am and its a Sunday. Let me sleep yaar”

“It is so difficult to explain my point to you mamma. Generation Gap!”

It was 1993 when I was 18 and these were typically my everyday conversations with ‘my punchbag’-My Mother. The earliest memories of her is a cherubic woman clad in 6 yards of cotton with a big vermillion on her forehead. Not to be missed the kohl in the eyes and the sweet smelling floral strand of Jasmine on her hair, which was perched from our own backyard and woven together by her fingers. She would get up as early as 3.30 in the morning, sip her cuppa leisurely after brushing her teeth in our bedroom, dimly lit with the light coming in from the kitchen. After having her ‘poison’ she would move like a whirlwind. Pick up a bucket to wash the outside entrance and sweeping it dry before putting a huge rice flour ‘kolam’, take her bath and light up the ‘vilakku’ (lamp). We were supposed to keep away from her till we had our bath. Only after the lamp was lit that she would start her cooking. Within no time ‘Koyambu’, ‘Rasam’, Curry, Rice, Chapattis, idli, chutney and salads would be ready and transferred into casseroles and arranged on the dining table. She would quickly change into a neatly ironed saree and get ready for work. She would then mount her bicycle in that saree and pedal on for her office. After a long day’s work she would come back, bring in clothes from the backyard, iron and fold them and after serving us snacks like upma, poha, bread pakora, bonda, murukku, thengoyal, adai, dosai, and what not (all prepared by her), she would sieve wheat and take it to the ‘ata chakki'(flour mill). In the meanwhile she would go and fetch vegetables and grocery and on the way back, pick up the wheat flour from the mill. After cooking dinner she would just …. crash!!!

My contribution to her busy life was to consume the food that she cooked, wear the clothes she had neatly put in the cupboard, snuggle up in the bed she would meticulously arrange and of course make a big fuss about any little help she would require from me.

I would bring workload home and immerse myself in it and she would keep serving me with milk, breakfast, snacks and dinner and see to it that I am undisturbed in my quest to excel. On job, as a consultant, I interacted with thousands of people and I always thought what would she understand about the complicated life and people around, the work pressures, targets, deadlines etc. When I would err she would try to explain, and if I did not understand she would leave me on my own to learn from my mistakes. Like she would always say “Both fools and wise men learn. The only difference is that fools learn by making mistakes and wise men by observing the fools.” Mostly I would trash her suggestions and do my own thing.

It is 2011 and I am…well, I still feel 18.  I juggle work and a family. I am 100% hands-on  with my 3 lovely daughters and I think I am doing a good job. And now, after getting into the grind for myself, I value her more. She is the mother of the tallest order for me. I am what I am because of her. She stood by me in the thick and thin like a friend, she protected me like a fierce mother tigress in the hours of despair, willingly supported me for anything I wanted to explore be it music, dance, sports, arts or education. I may never be 100% of what she has been to us but I am trying to be as close as possible. If you ask my girls, they would say:

“Amma knows a lot of stuff but doesn’t understand that I do not like porridge and she doesn’t like cornflakes and insists that we all have little of everything ”

“Ma doesn’t let us go out in the afternoon. Its summer vacations ma”

“Why do we study in vacations every morning”

“NO TV too. So boring”

“Ok, can we play on the computer instead?”

“Our friends come down to play at 8 in the evening and it is our dinner time. Why ma?”

Phew! they too will soon understand why.


happy mother's day

Cheekoo's card for me

happy mother's day

Mickey's card for me

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Posted by on May 8, 2011 in Personal Diary


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Didn’t bother to change the standard wordpress first blog title. Well, I am just back from a webinar Advanced Social Media Marketing Strategies by Sean Malarkey and Lewis Howes. Loved the Linkedin part a lot and implemented some. Also was toying with to be or not to be on WordPress and they got me out of the situation so….Here I am with wordpress. I guess its never too late. So watch this space on Social Media Strategies. I am also there at and

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Posted by on February 27, 2011 in Social Media Tips


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